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Sony and YouTube Launch a New Playstation Channel October 14, 2008

Posted by Admin in Playstation 3, Playstation Channel, Playstation Portable, Sony Computer Entertainment of America, Youtube.
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Sony Computer Entertainment America Inc. (SCEA) has teamed up with
YouTube™, the world’s most popular online video community allowing
millions of people to discover, watch and share originally created videos,
to create a PLAYSTATION®-branded channel that delivers exclusive video
content to the worldwide PlayStation community.

Launching today, October 14, 2008, and available at
http://www.youtube.com/playstation, the PlayStation channel on YouTube will offer
fans a place where they can easily access new trailers and game footage,
check out interviews with publishers and developers, share user-generated
content, participate in PlayStation promotions and contests, and stay
connected to the PlayStation experience. More than 50 pieces of content
will be available at launch, including features for SOCOM: U.S. Navy SEALs
Confrontation, MotorStorm™: Pacific Rift, NBA ’09: The Inside, and the

An evolving service, the PlayStation channel on YouTube will initially
consist of a primary PlayStation channel with a regularly updated “Featured
Video” and an embedded menu bar for specific games that takes users to a
playlist page for additional video content. Fans will be able to customize
their own YouTube playlists with PlayStation content and also subscribe to
the PlayStation channel for updates. The channel will also consist of a
menu bar that allows users to interact directly with other components of
the PlayStation community, including PlayStation.com (
http://www.us.playstation.com/) and the PlayStation Blog (
http://blog.us.playstation.com/). In addition, SCEA will leverage the
PlayStation channel to showcase contests alongside SCEA’s promotional
activities, encouraging fans to submit original content for a chance to

In the future, PlayStation’s YouTube channel will feature a user-generated
content section within the channel, as publishers and developers take
advantage of the PlayStation 3’s advanced application programming interface
(API) to allow users to create game mode videos. SCEA will also launch
game-specific enhanced YouTube channels, starting off with the highly
anticipated game LittleBigPlanet™. LittleBigPlanet, which launches on
October 21 will also have its own YouTube channel coming out in November
and will feature cross-promotion with the LittleBigPlanet.com community.




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